

Project
UBC Sustainability
Affinity Bridge partnered with the Sustainability Department at UBC to create a new website that provided a big picture overview of sustainability at UBC, highlighting key projects and people, and connecting people to opportunities to get involved.
We worked closely with them to streamline and organize their content in an intuitive way, making the site easier to navigate for a diverse audience. We also created a content strategy to support their narrative, and cross promote related content to provide a better user experience.
The end result is a highly visual website that is easy to use, with a simplified presentation that effectively showcases the great sustainability initiatives and opportunities to get involved at UBC.

UBC Sustainability's new website is very visual, showcasing the beauty of the environment in BC, and highlighting sustainability initiatives and opportunities to get involved.
